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Autor Thema: Vivo announces iQOO sub-brand, first devices to launch soon  (Gelesen 195 mal)

Redaktion

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Most major Chinese smartphone brands also have successful sub-brands: Huawei has Honor, Oppo's Realme is just one year old but already doing great, Xiaomi's POCO is also quite popular, and now the time has come for Vivo to create its own sub-brand. iQOO is now an official brand and the first smartphones to carry its name are expected to arrive pretty soon.

https://www.notebookcheck.net/Vivo-announces-iQOO-sub-brand-first-devices-to-launch-soon.406616.0.html

S.Yu

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Re: Vivo announces iQOO sub-brand, first devices to launch soon
« Antwort #1 am: Februar 12, 2019, 12:59:47 »
The awkward name reminds one of an orange flavored beverage Coca Cola launched in China over a decade ago which tanked.

Codrut Nistor

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Re: Vivo announces iQOO sub-brand, first devices to launch soon
« Antwort #2 am: Februar 12, 2019, 14:17:29 »
I don't know about that, but the first brand that came to me when I saw this was iQOS - https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system. Let's hope this won't mean a war with PMI for Vivo...

S.Yu

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Re: Vivo announces iQOO sub-brand, first devices to launch soon
« Antwort #3 am: Februar 15, 2019, 09:15:29 »
I don't know about that, but the first brand that came to me when I saw this was iQOS - https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system. Let's hope this won't mean a war with PMI for Vivo...
https://p1.ssl.qhmsg.com/dr/270_500_/t01c4a84a0a1acf6e48.jpg
I don't think it's very smart to add an "i" to this.
iQOS at least seems somewhat pronounceable and without potentially awkward implications.

Codrut Nistor

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Re: Vivo announces iQOO sub-brand, first devices to launch soon
« Antwort #4 am: Februar 15, 2019, 12:42:35 »
Reminds me what BenQ did. Qisda, in Romanian, sounds almost identical to a slang term used for the female genital parts...

 

 
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