Grand Seiko's president just told watch fans they're no longer the target audience

[Redaktion]

Grand Seiko president Akio Naito told Hodinkee Japan that the brand's "third phase" is about reaching consumers who aren't exactly watch enthusiasts. It looks to be a candid admission from a brand that owes its global rise almost entirely to them.

https://www.notebookcheck.net/Grand-Seiko-s-president-just-told-watch-fans-they-re-no-longer-the-target-audience.1316599.0.html