GTA 6 marketing gets a unique touch as Rockstar mods real cars into in-game vehicles and drives them through Miami

[Redaktion]

Rockstar's GTA 6 marketing campaign has brought a convoy of real cars styled after in-game vehicles to Miami, expanding a citywide promotion featuring billboards, aerial banners, and a branded blimp. The campaign has drawn enthusiasm on social media but criticism from local officials concerned about linking the city to the franchise's depictions of crime and violence.

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