Shigeru Miyamoto: Nintendo’s “eternal rival” was never Sony or Sega but the Rubik’s Cube

[Redaktion]

Shigeru Miyamoto viewed the Rubik's Cube, not Sony or Sega, as Nintendo's "eternal rival," measuring games against products capable of surprising and attracting non-gamers. Recently translated interviews from 1996 and 1999 show how his industrial design background shaped Nintendo's emphasis on accessibility and innovation, even as the company relied heavily on sequels.

https://www.notebookcheck.net/Shigeru-Miyamoto-Nintendo-s-eternal-rival-was-never-Sony-or-Sega-but-the-Rubik-s-Cube.1380169.0.html