Budget-friendly MacBook Neo might help Apple increase market share and overall shipments despite industry downturn

[Redaktion]

According to a recent report by a market analysis firm, the MacBook Neo could help Apple increase market share for macOS to 13.2% in 2026. Priced attractively, the Neo happens to be the most affordable MacBook Apple has ever introduced.

https://www.notebookcheck.net/Budget-friendly-MacBook-Neo-might-help-Apple-increase-market-share-and-overall-shipments-despite-industry-downturn.1243564.0.html

[capnkimo]

Excited to get one, should be a great value at that price.

[TheWerewolf]

It's really only "budget" priced compared to other Macs.

[GeorgeS]

It's really only "budget" priced compared to other Macs.

Granted the 'Neo' is not as inexpensive as the least expensive WIN11 devices (<=$400USD) however I'd expect the 'Neo' to run circles around any WIN11 device in the same price range.

[And water is wet]

Budget-friendly MacBook Neo might help Apple increase market share and overall shipments despite industry downturn

Yes it's going to and water is wet. The recession MacBook "Neo" is here.