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English => News => Topic started by: Redaktion on January 12, 2026, 23:45:08

Title: "Trying to help consumers" - Micron VP attempts to justify abandoning gamers for AI gold rush, says enterprise demand too lucrative to ignore
Post by: Redaktion on January 12, 2026, 23:45:08
In a recent interview, a VP at Micron has shed light on the company's decision of withdrawing from the consumer storage and memory market by pulling the plug on its Crucial brand. While the AI gold rush is undeniably lucrative for large companies, it appears that the average consumer is getting hammered in the process.

https://www.notebookcheck.net/Trying-to-help-consumers-Micron-VP-attempts-to-justify-abandoning-gamers-for-AI-gold-rush-says-enterprise-demand-too-lucrative-to-ignore.1202605.0.html
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Post by: Terror Byte on January 13, 2026, 00:26:26
Purse self-serving horse shite. When the bubble bursts, I hope they lose it all.
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Post by: Douglas Black on January 13, 2026, 05:30:09
Creontes.
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Post by: T-pak on January 13, 2026, 07:40:37
Moore's Law: profits come first.
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Post by: anan on January 13, 2026, 09:30:35
The sad part is - all of this demand for data-center hardware will tapper out at some point. But the resulting overcapacity might not help regular consumers. Since they will likely  have a bunch of enterprise grade hardware and manufacturing lines. That will not be offloaded onto a consumer market that easily.
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Post by: f_micron on January 13, 2026, 17:09:03
LOL. He really believes that the silly justifications he offered redeem the damage they made to the memory market? LOL
Before I make a decision whether to buy a laptop, I will first check whether the laptop is Micron-free.
Title: Re:
Post by: A on January 13, 2026, 17:27:53
Quote from: anan on January 13, 2026, 09:30:35The sad part is - all of this demand for data-center hardware will tapper out at some point. But the resulting overcapacity might not help regular consumers. Since they will likely  have a bunch of enterprise grade hardware and manufacturing lines. That will not be offloaded onto a consumer market that easily.

It all depends on price, HBM was used in consumer gpus before, since it has mostly been in enterprise because there is more profit margins there.

If this bubble bursts and there is an oversupply, we may see HBM in consumer hardware to offload their stock.
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Post by: Amy on January 15, 2026, 21:12:40
So the VP of Micron is a gaslighting hack? Got it.

They are still coming to CES and Comic-Cons to sell ram to consumers despite all this.

Yeah, they are added to my list of hated tech companies now.