Augmented reality (AR) may emerge as a prominent medium for content and entertainment in the future. At least, Samsung appears to think so, as it has reportedly claimed a new form of the glasses that facilitate it at the South Korean intellectual property office. Should this be the case, the resulting product may look more like sports AR goggles than anything.
https://www.notebookcheck.net/Samsung-allegedly-patents-new-AR-glasses.488655.0.html