Well, I can only speak for myself & family, friends & friends of friends; we never bought into the yearly subscription and we only... tolerated... Game Pass when certain titles were released all at once on the service. e.g. Starfield, Hellblade 2, ect.
Once we have exhausted the selected titles, that was it and cancelled Game Pass fast. Why? Well, we are old-sKool players and today's titles are just too... Phil & minions and we just refuse to support such an agenda/MESSAGE.
Some critics claim that Xbox Game Pass played a role in Microsoft closing more game studios. Raphael Colantonio, the founder of Arkane Studios, doesn't think the service benefits developers. As day-one Xbox Game Pass games attract subscribers, the studios behind these titles often suffer.