it's all part of the manipulation and fake trending to implement higher prices for everyone this has been an ongoing tactic for ages.
it's just the RAM / MEMORY situation that has been the first initiative to caterpillting everything and anything else to hire pricing.
it's just a simple way for them to get away with it then make as much money as possible.
remember no regulation that I'm on anything companies get away with murder extra charges extra fees extra taxes this and that that and that's the crop or s*** as a consumer we have lost and if you think it's bad now or just wait.
I think it is just because ram prices went up so much, pc sales are likely to fall and those still buying are willing to pay more. So they are effectively trying to cover up loss in quantity with higher margins.
Because let us be honest, unlike RAM, CPUs and quality PSUs, pc coolers is something anyone can make. These things are mass produced in china by the dozen.
A cpu cooler is just a block of shaped metal with a fan.
A water cooled is a bit more complex needing a pump and tubes, but the most difficult part is keeping it from leaking than making it.
Everything related to PC is expensive... I have couple PC's in our household, no need to upgrade for another 3 years. Hopefully by that time, price comes down...