Sony has announced pricing and availability for its 2021 TVs. They include the BRAVIA XR MASTER Series A90J, which, as the OEM asserts, integrates its best OLED panel to date. It also has new LED models with 4K and 8K options, including the 100-inch BRAVIA XR X92 now set at US$20,000.
https://www.notebookcheck.net/Sony-releases-its-2021-BRAVIA-XR-TV-line-up.533275.0.html
That's...far cheaper, the 100" is far cheaper than the current model, unless they cut many corners(aside from not being produced in Japan as the lack of mention would apparently suggest), it's another nail in the coffin of their own newly announced projectors, hmmm.