The OEM is promising an October ship date to be as quick as possible with the next generation of Nvidia graphics. No word yet on pricing, but we know pre-orders will begin this September. The new hardware will be an internal update to the existing lineup of Alienware Aurora PCs.
https://www.notebookcheck.net/Dell-Aurora-will-be-one-of-the-first-PCs-to-ship-with-Nvidia-GeForce-RTX-2070-2080-and-2080-Ti-graphics.323804.0.html