It's all AiBs now: AMD reportedly discontinuing production of Radeon RX 6800, RX 6800 XT, RX 6900 XT reference design cards

[Redaktion]

AMD is reportedly discontinuing production of reference Radeon RX 6000 cards, which means that many gamers will never be able to own a Made by AMD Big Navi card. The current quantity of reference cards in circulation are a one-off release and further RX 6000 cards will only be made by AMD's AiB partners.

https://www.notebookcheck.net/It-s-all-AiBs-now-AMD-reportedly-discontinuing-production-of-Radeon-RX-6800-RX-6800-XT-RX-6900-XT-reference-design-cards.508693.0.html

[yuio]

They tweeted they don't discontinue the reference cards due to popular design.
Please update the article.

[Vaidyanathan]

They tweeted they don't discontinue the reference cards due to popular design.
Please update the article.

Updated.

[A]

To be honest, I never understood the obsession with reference/founder cards. AIBs are usually better (more ports/overclock) and can get to up to 2X cheaper (after rebate)

Of course it is nice to have more producers in the early days when there are shortages, but otherwise, I AIB is the smart way to go.